Communication

29 Jul Are You Blogging?

Posted at 14:10h in Communication

A casual search of the simple question “why blog” reveals pages and pages of experts from Forbes to Fast Company to all manner of helpful commentators from Women Leadership Exchange to the Lawyer’s Guide to Blogging providing a wellspring of reasons why you should blog. ...

25 Jun Customer Relationship Management – Are You Ready?

Posted at 14:08h in Communication

Wikipedia defines Customer Relationship Management as “a system for managing a company ’s interactions with current and future customers [that] often involves using technology to organize, automate and synchronize sales, marketing, customer service, and technical support.” CRM systems proudly tout their ability to trace customer patterns, segment marketing messages based...